In 1994, our Co-founder Vikas and his family were key players in Makhana farming in Bihar, showcasing their expertise by not only cultivating Makhana but also engaging in leasing farms and trading Makhana seeds, grains, and pulses. Fast forward to 2014, when Vikas and Rohit met in Bangalore, sparking the idea of collaborating on a health-focused venture. Despite both taking detours into finance jobs, their shared passion for Makhana remained steadfast.
In 2019, the unforeseen emergence of Covid-19 brought about a significant shift. Undaunted by the challenges posed by the lockdown, Vikas and Rohit capitalized on the opportunity to innovate with Makhana. We actively connected with diverse B2B clients, collaborated with suppliers, and engaged supermarkets to gain deeper insights into consumer preferences.
In 2020, fueled by aspirations and unwavering backing from family and our close friend Dharmendra, we were entrusted with the idea and recognized the potential of this business. We inaugurated the Makhana venture in Madhepura. However, challenges emerged, prompting a resilient response—packing up and strategically relocated to Purnia to establish a state-of-the-art makhana processing hub. Our primary objective is to forge deep linkages with local farmers, enabling us to procure the finest and highest-quality makhana directly at the origin or farming level. Employing a vertically integrated approach, we meticulously manage the procurement and processing stages with a strong emphasis on responsibility. The end result is the delivery of makhana to our customers, retaining its original and unparalleled quality. This strategic move, coupled with the contribution of an unsung hero, Dhawal, propelled their Makhana business to new heights. Today, we stand not just as Makhana entrepreneurs but as Makhana royalty, serving over 80+ B2B clients, including leading brands and supermarkets across India.
We are dedicated to constructing this organization upon the pillars of integrity, ethics, and enduring values. Our commitment is evident in the responsible execution of our work, driven by an entrepreneurial spirit. Our aspiration is to develop a business characterized by a profound adherence to morals and values, deeply rooted in familial principles. This foundation underscores our commitment to professionalism and trustworthiness.
Interested in discovering the Makhana magic for your business? Explore a diverse range of makhanas on our website tailored for B2B clients at www.satyayaniindia.com and connect with us for an informative journey into the sourcing Makhana.
At Satyayani India, we aim to globally promote Indian superfoods, ensuring sustainability, well-being, and economic benefits for small cultivators. By connecting consumers directly to the source, we reduce supply chain inefficiencies. Our expansion focuses on delivering increased value in the health and wellness space
